The global chatbot market for loyalty programs is projected to grow at 24.3% CAGR through 2027, with AI-powered platforms like Conferbot leading the transformation. This comparison examines two leading solutions for Loyalty Program Manager automation: Conferbot's next-gen AI platform versus Refract by Allego's traditional workflow tool.
For decision-makers evaluating chatbot platforms, three critical factors emerge:
94% of enterprises prioritize AI capabilities over basic automation
Implementation speed now ranks as the #1 selection criterion
Integration complexity causes 68% of chatbot project failures
Conferbot dominates with 300% faster implementation, 94% average time savings, and zero-code AI chatbots—compared to Refract by Allego's 90+ day setup periods and manual scripting requirements. This guide provides a data-driven comparison across 8 critical evaluation dimensions.